September 14, 2010 — Studying art and design usually starts with a deep exploration of elements and principles. Among these elements, the most basic ones — line, point and plane — usually figure in a work of art or design. Thus, we can abstract art and design compositions to lines, points and … Read More…

September 13, 2010 — Wherever we turn online, typography jumps out at us — sometimes literally, with the assistance of some clever coding. And now more than ever, we are seeing greater focus on this design element and its varied implementations around the Web. With the growing popularity of font … Read More…

September 8, 2010 — I never tire of repeating this to anyone who will listen. Don’t base your business card design on the fact that your printer has a special limited-time offer on round corners or metallic inks. Think in terms of what the design will add to your message. Tempted to use rounded … Read More…

August 27, 2010 — To mock-up the user interface of a website, software or any other product, you’ll need some basic UI elements. And this is where wireframing kits and UI design kits come in handy. When you want to create a low-fidelity prototype for your projects, you can use these … Read More…

August 27, 2010 — Recently, A/B testing has come under (unjust) criticism from different circles on the Internet. Even though this criticism contains some relevant points, the basic argument against A/B testing is flawed. It seems to confuse the A/B testing methodology with a specific … Read More…

August 24, 2010 — Product photography could well be the single most important design aspect of any e-commerce website. Without the ability to touch, hold, smell, taste or otherwise handle the products they are interested in, potential customers have only images to interact with. Ultimately, … Read More…

August 23, 2010 — There are well-known proverbs that imply (or state outright) that beauty is superficial and limited in what it can accomplish. “It’s what’s inside that counts” and “Beauty is only skin deep” are a few simple examples. Because the Web … Read More…

August 18, 2010 — At one time or another, we are all newbies. That’s right: you can deny it all you want, but not one of us got into this game with a full deck stacked in our favor. We entered as newbies, born fresh after the start screen loaded. However, unlike in a game, we are not … Read More…

August 9, 2010 — Professionals in any field should always keep business cards on them because you never know when you’ll meet a potential client, partner or like-minded person. Despite their small size, business cards are one of the most powerful and handiest marketing tools. Not only … Read More…

July 23, 2010 — Mark Rothko, an American artist who described himself as an \“abstract painter\“, once said that he was not the kind of person interested in the relationship of form, color or_similars. He didn’t define himself as an abstractionist, but rather as a person … Read More…