Chauncey Wilson is a User Experience Architect at Autodesk, Inc., and Adjunct Lecturer in the Human Factors and Information Design Program at Bentley University. Chauncey has spent over 30 years as a usability practitioner, development manager, lab director, usability manager, and mentor. He recently, completed a book, “Brainstorming and Beyond,” about ideation methods for UX practitioners.
When a group wants to generate ideas for a new product or to solve a problem, you will usually hear the clarion call, “Let’s brainstorm!” You assemble a group, spell out the basic ground rules for brainstorming (no criticism, wild ideas are welcome, focus on quantity, … Read More…