Author Avi Itzkovitch

2 articles

Avi (@xgmedia) is a longtime interactive and web design professional with over ten years of experience. Author of Design-It-Yourself: Web Sites (Rockport Publishers, 2003), Avi has published several articles about user experience. In addition, he is often invited to speak about these publications, as well as other emerging design and UX trends. Avi is currently working as an Independent UI/UX Consultant and is the owner of XG Media.

Avi Itzkovitch wrote

Creating An Adaptive System To Enhance UX

December 10, 2012 — In computer science, the term “adaptive system” refers to a process in which an interactive system adapts its behavior to individual users based on information acquired about its user(s), the context of use and its environment. Read More…

Avi Itzkovitch wrote

Designing For Device Orientation: From Portrait To Landscape

August 10, 2012 — The accelerometer embedded in our smart devices is typically used to align the screen depending on the orientation of the device, i.e. when switching between portrait and landscape modes. This capability provides great opportunities to create better user experiences because … Read More…