Paul Boag is the author of The User Experience Revolution and a leader in digital strategy with over 20 years experience. Through consultancy, speaking, writing, training and mentoring he passionately promotes digital best practice.
Should designers be able to code? This topic never seems to die, with its endless blog posts, Twitter discussions and conference talks. But the developer’s involvement in the design process seems to be addressed very little. This is a shame, because developers have a huge … Read More…
It was pouring with rain and I found myself driving. I didn’t know where I was going. I just needed out of the house. I needed to escape. After what felt like an age I found myself parked outside my parents’ house, just staring at their front door. Eventually I got out … Read More…
The internal systems of many organizations have shocking user interfaces. This costs companies in productivity, training and even the customer experience. Fortunately, we can fix this. Read More…
Have you ever wondered how digitally healthy the organization where you work at really is? If you’re a freelancer or work at an agency, well, have you thought about the health of your clients?
I’m not talking about whether you have the latest mobile application or a … Read More…
Our users are precious about their time and we must stop wasting it. On each project ask two questions: “Am I saving myself time at the expense of the user?” and “How can I save the user time here?” What is the single most precious commodity in Western society? Money? … Read More…
I want to let you in on a secret — writing a book is a scary experience. You pour your heart into it and then wait for the reaction when it is published. You can be certain of only one thing: You will be criticized. Read More…
Can you imagine your company having a chief electricity officer? Seems ridiculous doesn’t it, but many large businesses did when electricity first started to power the industrial economy. Electricity is such an integral part of our working life that it is impossible to … Read More…
“Can you put together a digital strategy for us to review?” Requests like this strike fear into those of us who work on the Web. What do we know about putting together strategy documents? Read More…
In the 1950s, when consumer electronics such as vacuum cleaners and washing machines emerged, there was a belief that household chores would be done in a fraction of the time. Read More…
For most websites, navigation is not particularly challenging. A primary navigation bar, supported by sub-navigation, is often enough. Typically, sub-navigation displays the parent, siblings and children of the current page. Read More…